Wednesday, March 19, 2008

Nintendo still dead last in Greenpeace electronics rankings


Since Nintendo's big goose-egg ranking in environmental friendliness from the activists at Greenpeace last November, we've been on pins and needles waiting to see if the Big N could improve its standing. Well, we're happy to announce that Nintendo has indeed done better this time around, improving to a massive 0.3/10 in Greenpeace's latest rankings.

The number -- which is a full four points below closest competitors Philips -- doesn't tell the whole story, though. Greenpeace itself notes that, since their last ranking, Nintendo has introduced a plan to reduce PVCs in its packaging and posted links to EPA and eCycling programs on its web site. Yet these "tiny improvements," as Greenpeace puts it, didn't even rank the company a single point increase in the corresponding Greenpeace rating categories. Is it us, or is there a scoring bug in the game Greenpeace is playing here?
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